- Anglický jazyk
Influence Empire
Autor: Lulu Yilun Chen
Influence Empire by Lulu Yilun Chen is so much more than the long-awaited story of Tencent and its vital everything app, WeChat, the messaging tool used by 1.3 billion people. It's also the sobering account of an entire generation of high-flying Chinese tech... Viac o knihe
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O knihe
Influence Empire by Lulu Yilun Chen is so much more than the long-awaited story of Tencent and its vital everything app, WeChat, the messaging tool used by 1.3 billion people. It's also the sobering account of an entire generation of high-flying Chinese tech entrepreneurs, whose wings were clipped by the omnipotent hand of their own government.' -- Brad Stone, author of Amazon Unbound and The Everything Store
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In 2017, a company known as Tencent overtook Facebook to become the world's fifth largest company. It was a watershed moment, a wake-up call for those in the West accustomed to regarding the global tech industry through the prism of Silicon Valley: Facebook, Google, Apple and Microsoft.
Yet to many of the two billion-plus people who live just across the Pacific Ocean, it came as no surprise at all.
Founded by the enigmatic billionaire Pony Ma, the firm that began life as a simple text-message operator invested in and created some of China's most iconic games en route to dreaming up WeChat - the Swiss Army knife super-app that combines messaging, shopping and entertainment. Through billions of dollars of global investments in marquee names from Fortnite to Tesla and a horde of start-ups, Ma's company went on to build a near-unparalleled empire of influence.
In this fascinating narrative - crammed with insider interviews and exclusive details - Lulu Chen tells the story of how Tencent created the golden era of Chinese technology, and delves into key battles involving Didi, Meituan and Alibaba. It's a chronicle of critical junctures and asks just what it takes to be a successful entrepreneur in China.
- Vydavateľstvo: Hodder And Stoughton Ltd.
- Rok vydania: 2023
- Formát: Paperback
- Rozmer: 198 x 132 mm
- Jazyk: Anglický jazyk
- ISBN: 9781529346893