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Anglický jazyk
Information Sources in Advertising History.
Autor: Richard W. Pollay
?Especially missing in [advertising history] has been a substantial bibliography from which research might be produced. This book corrects this deficiency and does so brilliantly. ...the text is divided into three sections: introductory essays, annotated... Viac o knihe
Na objednávku, dodanie 2-4 týždne
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O knihe
?Especially missing in [advertising history] has been a substantial bibliography from which research might be produced. This book corrects this deficiency and does so brilliantly. ...the text is divided into three sections: introductory essays, annotated bibliography, and directory of sources. ... The most important section of the book consists of annotated bibliographies [which are] highly useful and generally are comprehensive....?-Journalism History
- Vydavateľstvo: Greenwood
- Rok vydania: 1979
- Formát: Hardback
- Rozmer: 235 x 157 mm
- Jazyk: Anglický jazyk
- ISBN: 9780313214226
Nemecký jazyk 
