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Anglický jazyk
Innnovation, Service Innovation and Measuring Technology Innovation
Autor: Kevin Grant
The value from Information Technology (IT) has long been a debatable issue in business. As investments in IT continue to increase, so do the reliance of most organizations on their in-place technical infrastructure and the performance of their IT function.... Viac o knihe
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O knihe
The value from Information Technology (IT) has long been a debatable issue in business. As investments in IT continue to increase, so do the reliance of most organizations on their in-place technical infrastructure and the performance of their IT function. IT enabled service innovation by its very nature is elusive and hard to measure. Our approach seeks to explore how a service operator, such as an international airport, can gauge value from investment into IT when introducing service innovation. We examine how the airport operator combines a variety of accounting techniques and other tools to capture value from their IT investments. We offer some lessons learnt and suggest a more 'in sync' way for businesses evaluating their IT enabling service innovations.
- Vydavateľstvo: LAP LAMBERT Academic Publishing
- Rok vydania: 2014
- Formát: Paperback
- Rozmer: 220 x 150 mm
- Jazyk: Anglický jazyk
- ISBN: 9783659547225
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