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Anglický jazyk
INTERNET BANKING IN TRANSITION ECONOMIES
Autor: James Addison
The electronic evolution is spreading through all sectors with the banking and thrift industries going through swift technological changes. This emerging phenomenon is sweeping through African countries with most banks adopting electronic systems such as... Viac o knihe
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O knihe
The electronic evolution is spreading through all sectors with the banking and thrift industries going through swift technological changes. This emerging phenomenon is sweeping through African countries with most banks adopting electronic systems such as ATMs, telephone banking and finally internet banking as the way forward. The internet banking presents a lot of opportunities and has its own challenges. While the implementation and the functioning of these digital systems seem to be relatively smooth in the advanced economies, the situation may be different for developing economies. This book examines the factors that will motivate or inhibit consumers to accept internet banking. A comparative case study approach with questionnaires, interviews and documents were used to investigate and analyze issues surrounding adoption of internet banking in transition economies.Finally, a set of recommended strategies are outlined to serve as a generic set of guidelines on what developing economies need in order to implement online banking for their personal customers.
- Vydavateľstvo: LAP LAMBERT Academic Publishing
- Rok vydania: 2011
- Formát: Paperback
- Rozmer: 220 x 150 mm
- Jazyk: Anglický jazyk
- ISBN: 9783845401003
