-
Anglický jazyk
Managing Networks in International Business
Autor: M. Forsgren
The book introduces a unique and innovative perspective for the study of international business networking. In contrast to the standard construction of models for optimal strategic decision-making, the essays in this book emphasise interpretation, learning... Viac o knihe
Na objednávku, dodanie 2-4 týždne
68.31 €
bežná cena: 75.90 €
O knihe
The book introduces a unique and innovative perspective for the study of international business networking. In contrast to the standard construction of models for optimal strategic decision-making, the essays in this book emphasise interpretation, learning by doing, trust and co-operation in the international business community. The editors focus upon business relationships within and between firms as well as the importance of middle management in the international arena.
- Vydavateľstvo: Routledge
- Rok vydania: 1992
- Formát: Hardback
- Rozmer: 240 x 161 mm
- Jazyk: Anglický jazyk
- ISBN: 9782881245053
