• Anglický jazyk

Marketing and Marketing Assessment (RLE Marketing)

Autor: J. L. Sewell

This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market may be integrated into business planning and how information... Viac o knihe

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O knihe

This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market may be integrated into business planning and how information from other sources should be incorporated and used.

  • Vydavateľstvo: Routledge
  • Rok vydania: 2015
  • Formát: Paperback
  • Rozmer: 234 x 156 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9781138980433

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