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Anglický jazyk
NeuroSelling
Autor: Jeff Bloomfield
Your business lives and dies by your customer conversations.
Shouldn't you have those down to a science?
If you're tired of having to justify your price...of offering discounts to close the deal...of long sales cycles...of customers who can't seem...
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O knihe
Your business lives and dies by your customer conversations.
Shouldn't you have those down to a science?
If you're tired of having to justify your price...of offering discounts to close the deal...of long sales cycles...of customers who can't seem to make a decision, then you need NeuroSelling®, the only customer conversation tool grounded in neuroscience and behavioral psychology.
But NeuroSelling® is more than just theory-it's a step-by-step, practical communication methodology honed by years of field experience, resulting in millions in new revenue in industries as diverse as biotech, financial services, manufacturing, and engineering.
Start communicating in a way that:
-Builds personal and professional trust faster
-Naturally drives urgency to buy
-Creates an automatic commitment to change
In this book, you'll also read the stories of a sales rep who went from the bottom half of his sales organization to becoming rep of the year, as well as the dark-horse executive candidate who became CEO, chosen over three more experienced leaders.
No matter your situation, successful selling begins and ends with the customer conversation.
- Vydavateľstvo: Axon Publishing, LLC
- Rok vydania: 2020
- Formát: Paperback
- Rozmer: 229 x 152 mm
- Jazyk: Anglický jazyk
- ISBN: 9781733787048
