Planning the Corporate Reputation (RLE Marketing)
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  • Anglický jazyk

Planning the Corporate Reputation (RLE Marketing)

Autor: Vic Markham

This book reveals the importance of seeking and building an identifiable and favourable corporate identity for the enterprise. The subject is pursued in all its aspects, from the stage of basic market research right through to organization and control of... Viac o knihe

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64.08 €

bežná cena: 71.20 €

O knihe

This book reveals the importance of seeking and building an identifiable and favourable corporate identity for the enterprise. The subject is pursued in all its aspects, from the stage of basic market research right through to organization and control of the corporate plan.

  • Vydavateľstvo: Routledge
  • Rok vydania: 2015
  • Formát: Paperback
  • Rozmer: 234 x 156 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9781138994973

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