Politics and Propaganda Weapons of Mass Seduction

Anglický jazyk

Politics and Propaganda Weapons of Mass Seduction

Vydavateľstvo: Manchester University Press
Rok vydania: 2000
Formát: Paperback
Rozmer: 234 x 156 mm
Jazyk: Anglický jazyk
ISBN: 9780719068539

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O knihe

From the taunting videos of Osama Bin Laden to the partisan euphoria of the embedded journalist, from the visual rhetoric of the anti-globalisation movement to the empire of spin to the scalding polemics of American campaign advertising, propaganda is back.

This book provides a full and detailed analysis of the phenomenon of propaganda, its meaning, content and urgent significance. It is one of the most original works ever published on the subject. While it applies a conceptual approach to the study of propaganda, the theoretics are grounded in practice. Insightful case studies on Symbolic Government, negative campaign advertising, single issue group polemic and corporate propaganda, culminate in a vivid narrative of the role of propaganda in driving the remorseless new conflict which began on September 11 2001.

Contents
Part One: Defining what and reasoning why
1. A question of meaning
2. Explaining propaganda
Part Two: A conceptual arrangement
3. An essential trinity: rhetoric, symbolism and myth
4. Elements of propaganda: foundations; why we need enemies; enmity in action
Part Three: case studies in propaganda
5. Privatising propaganda: the rise of the single issue
6. Evangelism and corporate propaganda
7. Propaganda and the symbolic state: a British experience
8. 9-11 and war
9. Weapons of mass deception: propaganda, the media and the Iraq war
Afterword - The impact of propaganda
Index

Nicholas O'Shaughnessy is Professor of Marketing and Communication at the University of Keele