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Anglický jazyk
Popular Management Books
Autor: Staffan Furusten
The growing interest in management knowledge has generated an enormous literature and brought great success for a number of management gurus. This book is a timely and radical critique of the quick-fix solutions offered by popular management books. Features... Viac o knihe
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278.82 €
bežná cena: 309.80 €
O knihe
The growing interest in management knowledge has generated an enormous literature and brought great success for a number of management gurus. This book is a timely and radical critique of the quick-fix solutions offered by popular management books. Features include: *Detailed criticism of the ideological hegemony of North American managerial discourse *An interrogation of books by leading populist management gurus such as Tom Peters, Richard Normann and Robert Waterman *An institutional approach to the creation, diffusion and consumption of management knowledge *The implications for organisations of acting on popular managerial discourse Popular Management Books is a much needed corrective to the under-researched truisms of many management books.
- Vydavateľstvo: Routledge
- Rok vydania: 1999
- Formát: Hardback
- Rozmer: 222 x 145 mm
- Jazyk: Anglický jazyk
- ISBN: 9780415212182
