- Anglický jazyk
Principles of Marketing
Autor: Jaden Thompson
Marketing as a field is the fastest growing profession in the world and a most important one too. It includes the art of selling, creating and managing a brand or a product. The aim of this text is to give helpful insights about this vast field to the readers.... Viac o knihe
Na objednávku, dodanie 2-4 týždne
139.05 €
bežná cena: 154.50 €
O knihe
Marketing as a field is the fastest growing profession in the world and a most important one too. It includes the art of selling, creating and managing a brand or a product. The aim of this text is to give helpful insights about this vast field to the readers. It is designed in a way that it provides deep knowledge about the crucial factors affecting marketing and its most unique techniques. It is a valuable compilation of topics, ranging from the basic to the most complex theories and principles in the field of marketing. As this field is emerging at a rapid pace, the contents of this textbook will help the readers understand the modern concepts and applications of the subject.
- Vydavateľstvo: Larsen and Keller Education
- Rok vydania: 2017
- Formát: Hardback
- Rozmer: 282 x 208 mm
- Jazyk: Anglický jazyk
- ISBN: 9781635490022