• Anglický jazyk

Principles of Tourism Management

Autor: Johanna Muller

There has been a recent upsurge in the tourism sector across the globe. This has facilitated the progress of tourism industry and its contribution to the economy of the world. This book is a collection of recent theories and concepts in the field. It covers... Viac o knihe

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O knihe

There has been a recent upsurge in the tourism sector across the globe. This has facilitated the progress of tourism industry and its contribution to the economy of the world. This book is a collection of recent theories and concepts in the field. It covers a diverse array of topics such as cultural tourism, sustainable tourism, impact of economic and non-economic factors on tourism, importance of marketing, etc. The aim of this text is to bring forth the most innovative case studies to provide the readers with a truly global overview of the subject. It will serve as a resource guide for students, academicians, professionals and anyone else associated with the tourism sector.

  • Vydavateľstvo: Willford Press
  • Rok vydania: 2016
  • Formát: Hardback
  • Rozmer: 286 x 221 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9781682850862

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