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Anglický jazyk
REPUTATION ECONOMICS
Autor: Joshua Klein
In an increasingly internet-focused world, online reputation, from Twitter followers to shopping habits, has become a new form of currency. This shows companies how to develop the knowledge to predict future consumer behaviour through tracking their online... Viac o knihe
Na objednávku, dodanie 2-4 týždne
34.83 €
bežná cena: 38.70 €
O knihe
In an increasingly internet-focused world, online reputation, from Twitter followers to shopping habits, has become a new form of currency. This shows companies how to develop the knowledge to predict future consumer behaviour through tracking their online behaviour.
- Vydavateľstvo: St. Martin's Press
- Rok vydania: 2013
- Formát: Hardback
- Rozmer: 235 x 157 mm
- Jazyk: Anglický jazyk
- ISBN: 9781137278623
