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Anglický jazyk
Reynolds, J: Practical Guide to CRM
Autor: Janice Reynolds
CRM technology collects, analyzes, and stores data about customers to optimize not only marketing, sales, and customer service but also back-office operations and new product development. This book explains how to use CRM to integrate all channels of customer... Viac o knihe
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67.06 €
bežná cena: 76.20 €
O knihe
CRM technology collects, analyzes, and stores data about customers to optimize not only marketing, sales, and customer service but also back-office operations and new product development. This book explains how to use CRM to integrate all channels of customer contact.
- Vydavateľstvo: CRC Press
- Rok vydania: 2002
- Formát: Paperback
- Rozmer: 229 x 152 mm
- Jazyk: Anglický jazyk
- ISBN: 9781578201020
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