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Anglický jazyk
The Design-Inspired Innovation Workbook
Autor: Bengt-Arne Vedin
This book argues for the need to make design the driving force for propelling innovation, as it provides important impetus for innovation, realizing dreams and obtaining a different focus from cost, technology, or production processes. Design also evokes... Viac o knihe
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O knihe
This book argues for the need to make design the driving force for propelling innovation, as it provides important impetus for innovation, realizing dreams and obtaining a different focus from cost, technology, or production processes. Design also evokes creativity of a higher order and causes unexpected and inventive cross-fertilization across traditional borders or disciplines. This volume offers the ¿how-to's¿ for designing for successful novelty, and discusses issues such as product language and meaning, and connecting with the end-user. It will also serve as a checklist, primer, and handbook, providing the reader-practitioner hands-on, but sometimes provocative advice. The Design-Inspired Innovation Workbook is an indispensable handbook and important foundation for facilitating dialog between internal and external product service managers and designers, and aims to cover a vast arena of design-cum-innovation efforts while making the reader discover or invent the exact undertakings by him or herself.
- Vydavateľstvo: World Scientific
- Rok vydania: 2011
- Formát: Hardback
- Rozmer: 235 x 157 mm
- Jazyk: Anglický jazyk
- ISBN: 9789814289634
