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Anglický jazyk
The Dynamics of Persuasion
Autor: Richard M. Perloff
The Dynamics of Persuasion has been a staple resource for teaching persuasion for nearly two decades. Author Richard M. Perloff speaks to students in a style that is engaging and informational, explaining key theories and research as well as providing timely... Viac o knihe
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O knihe
The Dynamics of Persuasion has been a staple resource for teaching persuasion for nearly two decades. Author Richard M. Perloff speaks to students in a style that is engaging and informational, explaining key theories and research as well as providing timely and relevant examples. The companion website includes materials for both students and instructors, expanding the pedagogical utilities and facilitating adoptions.
- Vydavateľstvo: Taylor & Francis Ltd.
- Rok vydania: 2017
- Formát: Paperback
- Rozmer: 233 x 187 mm
- Jazyk: Anglický jazyk
- ISBN: 9781138100336
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