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Anglický jazyk
The Fashion Switch
Autor: Joanne Yulan Jong
HOW CAN YOU REMAIN VISIBLE, CREDIBLE AND GROW YOUR FASHION BUSINESS IN THE COMPETITIVE AND FAST MOVING DIGITAL ERA?
Independent owner-led fashion businesses face unique challenges. They are competing with big brands with unlimited budgets while simultaneously...
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O knihe
HOW CAN YOU REMAIN VISIBLE, CREDIBLE AND GROW YOUR FASHION BUSINESS IN THE COMPETITIVE AND FAST MOVING DIGITAL ERA?
Independent owner-led fashion businesses face unique challenges. They are competing with big brands with unlimited budgets while simultaneously losing market share to agile, digital-savvy newcomers. Without creative and strategic clarity, you could lose the business you have worked so hard to build.
Read The Fashion Switch to discover a proven five-step method that will enable you to:
• Strengthen your unique brand story to powerfully convey your brand's value quickly and easily
• Create consistent distinct visual guidelines that take your brand to a new level
• Stay ahead of fast-moving market changes and innovate to remain relevant
• Engage and nurture customers to build an army of brand fans to grow your business
• Gain full control of your finances and business strategy
• Unlock the potential of your business and seize the opportunities of the new digital era of fashion
- Vydavateľstvo: Rethink Press
- Rok vydania: 2017
- Formát: Paperback
- Rozmer: 216 x 140 mm
- Jazyk: Anglický jazyk
- ISBN: 9781781332399
