-
Anglický jazyk
The Impact of ERP & CRM in Context to Sales
Autor: Tayyab Hameed
It is a well-known fact that we are living in an era of Information Technology (IT) leading to Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM). Organizations across the globe, irrespective of their size, are doing continuous... Viac o knihe
Na objednávku, dodanie 2-4 týždne
46.17 €
bežná cena: 51.30 €
O knihe
It is a well-known fact that we are living in an era of Information Technology (IT) leading to Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM). Organizations across the globe, irrespective of their size, are doing continuous reengineering in their business processes to succeed in highly competitive environments. All together a new trend and environment in the market have given an opportunity to the companies to remodel their business processes since the concept of ERP evolved in the field of information technology and CRM in the line of customer services. Both of these are an integral part of the Product Line Extension (PLC), SWOT Analysis, Distribution Channel Network (DCN), Integrated Marketing Communication (IMC) and Orientation of Businesses towards satisfying organizational needs.
- Vydavateľstvo: LAP LAMBERT Academic Publishing
- Rok vydania: 2017
- Formát: Paperback
- Rozmer: 220 x 150 mm
- Jazyk: Anglický jazyk
- ISBN: 9783330009653
