• Anglický jazyk

The SAGE Handbook of Digital Marketing

Autor: Annmarie Hanlon

This Handbook strives to advance the study and understanding of this domain and provides a digital marketing journey that flows from methods and methodologies. It moves from the fundamentals to the different aspects of digital marketing strategy, tactics,... Viac o knihe

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O knihe

This Handbook strives to advance the study and understanding of this domain and provides a digital marketing journey that flows from methods and methodologies. It moves from the fundamentals to the different aspects of digital marketing strategy, tactics, metrics and management, and ethics.

  • Vydavateľstvo: Sage Publications UK
  • Rok vydania: 2022
  • Formát: Hardback
  • Rozmer: 250 x 175 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9781529743791

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