Tourism Social Media
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  • Anglický jazyk

Tourism Social Media

Autor: Szilvia Gyimothy

This volume addresses the transformative power of tourism social media and offers novel theoretical and methodological approaches to its academic investigation. Acknowledging the collective value creation mechanisms of new media, the authors explore how... Viac o knihe

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O knihe

This volume addresses the transformative power of tourism social media and offers novel theoretical and methodological approaches to its academic investigation. Acknowledging the collective value creation mechanisms of new media, the authors explore how technology nurtures, augments and modifies social or commercial interactions in tourism.

  • Vydavateľstvo: Emerald Group Publishing Limited
  • Rok vydania: 2013
  • Formát: Hardback
  • Rozmer: 240 x 161 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9781781902134

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