• Anglický jazyk

WireGrassroots Marketing

Autor: Marcie Harris Nye

Grassroots marketing, often called guerilla marketing, is defined as marketing from the ground up-starting with small groups who expand your marketing message to larger groups. It is often unconventional, nontraditional and lower cost than more common methods... Viac o knihe

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O knihe

Grassroots marketing, often called guerilla marketing, is defined as marketing from the ground up-starting with small groups who expand your marketing message to larger groups. It is often unconventional, nontraditional and lower cost than more common methods of marketing. WireGrassroots Marketing is a compilation of some of the best grassroots marketing being done in the Wiregrass region of Southeast Alabama, with explanations of the grassroots marketing principals being used.

  • Vydavateľstvo: Marcie Harris Nye
  • Rok vydania: 2017
  • Formát: Paperback
  • Rozmer: 229 x 152 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9780692996652

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